Revolut was determined to promote their cutting-edge chat feature on their app, but faced the daunting challenge of standing out in the crowded digital advertising landscape
That's when they turned to Social Reframe, their trusted social media agency partner, for a revolutionary solution.
Social Reframe came up with an ingenious idea that brought the festive season to life!
We created a trivia quiz giveaway on the streets during Christmas and captured the attention of the masses by creating an electrifying short-form TikTok video.
With street interviews and an engaging quiz, we encouraged users to download the app and try out the new chat feature, resulting in a win-win situation for both Revolut and the audience.
The campaign was a smashing success, with over 10 million views and thousands of new users downloading the app.
Revolut was thrilled with the results, stating that it was "one of the most successful ads we have ever run." Social Reframe had delivered beyond their expectations and helped Revolut revolutionize their advertising strategy.
"We were absolutely amazed by the creativity and effectiveness of the campaign. The new chat feature has been a game-changer among our users, and we couldn't have done it without our incredible partner, Social Reframe. They helped us redefine our approach to social media advertising and we're excited to work with them on future projects." - Revolut.